Advertise with Fitness First
Advertise with Fitness First
Directly
targeting our 350,000+ members with your advertising
message
Active Media Group provides marketers of products and services with the opportunity to target this relatively affluent and often hard-to-reach audience via several media options. Whether you're targeting a national audience, a selected region, or just one gym, creative use of our integrated marketing platform can effectively drive your message into the market of your choice.
The options
include:
Fitness First Magazine
The Fitness First
Magazine is a high-quality, glossy publication providing valuable
insights to members aspiring to achieve all the benefits the
Fitness First lifestyle has to offer. A massive 100,000 copies is
distributed via Fitness First gyms nationally, bi
monthly.
Lifestyle Network
The Fitness First
Lifestyle Network screens the latest music videos in virtually
all areas of all Fitness First gyms and provides advertisers with
the opportunity to showcase their product or services during
quarter-hourly commercial breaks, or scrolling messages. It is
recognized as a powerful, unparalleled advertising vehicle that
reaches a captive audience consisting of the country's most
qualified consumer groups. Whether you're a local business or a
national brand, you can affordably target your future customers
by implementing a campaign that spans from one gym or over
75.
Activelites
Fitness First Activelites
are large-format (1.8 x 1.2 m), backlit, internal 'billboards',
providing a high-quality presentation for your branding message.
An average three (3) Activelites are located in high-traffic
areas within all Fitness First gyms nationwide. They give
advertisers the opportunity to have strong branding within our
clubs.
A3
Fitness Ads
Fitness First A3 Fitness Ads are mini 'billboards' offering
unavoidable, line-of-sight visibility in the change rooms of all
Fitness First gyms. In this uncluttered and personal environment,
more intimate advertising messages can be affordably targeted to
gender specific audiences in a high quality format. Each change
room has a minimum of 8 Frames
Sampling
Fitness First provides
marketers with exceptional sampling opportunities to target an
ideal demographic in a place and at a time when they are highly
receptive to new products and ideas. Such campaigns are included
as part of an advertising media spend (conditions
apply).
A tailored package can be devised to suit your needs and budget.
Enquire about advertising
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